Association of Rugby Agents signs Mercedes-Benz as new commercial partner

The Association of Rugby Agents (ARA) has confirmed it has signed a new commercial agreement with luxury car manufacturer Mercedes-Benz.

The partnership with Mercedes-Benz South West affiliates the ARA with one of the strongest and firmly established brands in Europe. As part of the agreement Mercedes will be providing players represented by agents of the ARA with membership to its exclusive VIP Scheme which offers exclusive benefits on its most prestigious vehicles to elite sportspeople. Benefits of the scheme include the matching of any genuine rival quote and a dedicated VIP specialist to provide round the clock assistance, amongst others. The VIP Scheme is open to rugby players and managers competing in the Aviva Premiership and Guinness Pro 12 leagues.

Mercedes will also be providing an extended scheme to rugby agents who can benefit from two years free servicing on their vehicle in addition to offering highly competitive rates.

Tony Copsey, Acting CEO of the ARA said “I’m delighted to confirm the ARA’s partnership with Mercedes-Benz South West. Establishing a relationship with such a strong and prestigious brand has demonstrated the ARA’s ability to attract commercial backing of the highest calibre. We are sure that the VIP Scheme and the extended offering for our agents will prove to be very popular.”

The Mercedes-Benz agreement adds to a growing number of ARA partnerships. Some of the existing relationships include business investment experts ESRG Sport & Leisure, top 20 UK accounting firm UHY Hacker Young and premier sports law practice Harbottle & Lewis.

To learn more about the partnership with Mercedes-Benz, visit our Mercedes-Benz partner page